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Business Overview

BUSINESS OVERVIEW

Cycle diagram en
Branding
Overseas Sales
Export consulting
Licensing Japanese patented varieties
Export of agricultural products
Material Import
In-house farm Operation/Production Guidance
In-house farm Operation/Production Guidance
Material Import
Cycle diagram en
Branding
Overseas Sales
Export of agricultural products
Licensing Japanese patented varieties
Export consulting

Production

In-house farm operation / Production guidance

In addition to cultivating apples for export in our farm, we also give production guidance to contracted farmers.
We have introduced “high-density planting method” that aims to improve the revenue compared to the mainstream method, round-leaf production, and we are conducting demonstration experiments with two types of Tsugaru / Shinano Gold in collaboration with the group company, Red Apple.

[What is High-density planting method？]

Cultivation method that seeks to improve profitability and efficiency, which has become the mainstream worldwide. It is based on an extremely simple technical system, and it is possible to secure 6 tons of rebound even if it is not a skilled engineer. Characteristically, the trees are arranged in a straight line, so that it is possible to work efficiently. Moreover, as there are many lower branches, there are many parts that can be done without a ladder, which leads to a reduction of physical stress. Since it can be manualized, it is easy for new farmers and elderly people to work on.

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Material Import

We believe that the spread of innovative agricultural materials contributes to the development of Japanese agriculture, and we are working to import and spread overseas agricultural materials.

[Example] Belgian reflective sheet

Our company imported Japan's first reflective sheet from a major Belgian material company. This product is superior to the reflective sheet used in Japan in terms of durability, resistance to dirt, and labor saving of fixing the sheet, and is currently being introduced in apple farms in Aomori and Nagano prefectures.

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Export

Exportation of Agricultural Products

Japanese agricultural products are delicious.

We export Japanese agricultural products such as apples to Southeast Asia.

[Main export products]

  • Apple

  • Sweet potato

  • Grape

  • Peach

  • Pear

  • Strawberry

  • Melon

  • Persimmon

  • Sake

[Main export destinations]

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Licensing Japanese Patented Varieties

We are bridging the gap between Japanese breeders and overseas producers who are interested in growing Japanese brand new patented varieties.
Although globally-preferred varieties such as Fuji apple & Shine Muscat are developed in Japan, their Plant Breeder’s Rights have never been registered outside of Japan due to several issues.
To build up a long-lasting sustainable relationship between Japanese agriculture and overseas producers, we not only license patented varieties but also help selling those fruits with marketing expertise that we accumulated since our foundation.
Anything you’re interested in regarding Japanese varieties, we’re more than happy to discuss how we can help.
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Export consulting

At present, we provide comprehensive support for those who are considering to export.
Not only trading business as an exporter, but just because it is Nihon Agri that has deeply integrated vertically from the most upstream of the agricultural product value chain, from the construction of a production system suitable for export to consumer marketing in overseas markets, we can provide a total solution.

[Specific support content]

・Overseas market research
・Business planning support
・Marketing strategy planning support
・B2B matching
・Various trade document preparation agency
・Subsidy acquisition agency
・Agricultural product sales support
・Field maintenance / organizational reform consulting for GGAP acquisition
・Selection of overseas certification bodies for GGAP acquisition and interpretation at the time of examination

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Marketing

Branding

To break the image that Japanese fruits are expensive, we have created a new brand of Japanese apples for general consumption.
Today, “ESSENCE” apples are placed at supermarkets in Southeast Asia and are widely used as apples for daily consumption.
Click here for Essence web site
essence

Overseas Sales

Nihon Agri, Inc. has a representative stationed locally and operates directly to overseas importers and retailers.

We have developed and created a Japanese fruit and vegetables market for general consumers in overseas which has never been existed so far.
As result, our products are handled in many retail stores in Southeast Asia.

[WHERE TO FIND US]

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CASE EXAMPLE

Case.1

2017年

Apples from Aomori to Thailand

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Case.2

2017年

White Strawberries from Kumamoto to Singapore

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Case.3

2017年

Apples to Indonesia

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Case.4

2017年

Shine Muscat from Yamanashi to Hong Kong

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Case.5

2017年

Shine Muscat and peach from Ota fruits market to Singapore

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Case.6

2017年

Shine Muscat from Yamanashi to Taiwan

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Case.7

2017年

Hosui pear from Hiroshima prefecture to Vietnam

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Case.1

2017年

Apples from Aomori to Thailand

Read More

Case.2

2017年

White Strawberries from Kumamoto to Singapore

Read More

Case.3

2017年

Apples to Indonesia

Read More

Case.4

2017年

Shine Muscat from Yamanashi to Hong Kong

Read More

Case.5

2017年

Shine Muscat and peach from Ota fruits market to Singapore

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Case.6

2017年

Shine Muscat from Yamanashi to Taiwan

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Case.7

2017年

Hosui pear from Hiroshima prefecture to Vietnam

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